Our Balance of Power.

Liza Cirlot Looser, CEO, a Harvard business school graduate, specializes in brand strategy. She’s a “detail person” who thrives on plans, charts, graphs and reams of data. Rick Looser, COO, is a public relations/public affairs expert and member of the prestigious Plank Center Board at the University of Alabama. He is a “big picture” guy with an almost uncanny ability to take complex “reams of data” and boil it down into easily communicated bites.

Rick first laid eyes on Liza at an American Advertising Federation Conference. He immediately grabbed a photographer and said, “Take a picture of the night we met so I can show our children.” Can you believe that line actually worked?

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