Steve Inskeep
NPR’s Morning Edition
“Mississippi, Believe It!” is a new public-relations campaign aimed it improving the image of a deep-South state that is often mocked by outsiders.
Rick Looser owns the firm that started the campaign. He tells Steve Inskeep that the state’s image is stuck in the past.
Listen at www.npr.org/templates/story/story.php?storyId=6597186
